New York fashion brands need mobile experiences as stylish as their collections. We build fashion apps that inspire, engage, and convert style-conscious shoppers.
The Fashion App Challenge
Fashion apps must balance inspiration with commerce—delivering the editorial experience that builds brand love while making purchase seamless.
Our Fashion App Solutions
Editorial Experience
Inspire shoppers:
- Lookbooks: Seasonal collections
- Styling guides: How to wear
- Behind the scenes: Brand stories
- Trend content: What's now
Shopping Features
Easy purchase:
- Product discovery: Search and browse
- Size guidance: Fit recommendations
- Wishlist: Save for later
- Quick checkout: Apple Pay, saved cards
Personalisation
Relevant experience:
- Style profile: Preferences and sizes
- Recommendations: AI suggestions
- New arrivals: Personalised alerts
- Recently viewed: Quick access
Engagement
Build loyalty:
- Push notifications: Timely campaigns
- Loyalty program: Points and rewards
- Exclusive access: App-only products
- Events: Fashion week, launches
Store Integration
Omnichannel
- Store locator
- Inventory check
- Reserve in-store
- Click-and-collect
Analytics
- User behaviour
- Conversion funnels
- Feature usage
- Revenue attribution
Ready to build your fashion app? Contact ZIRA Software to discuss your mobile fashion needs.